Firstly, it is on the site as U..S Dollars and you have to convert yourself to work out how much sterling. I worked it out and it came back onto my card as more than I had worked out. Secondly, it comes from Amazon and not from some far away unknown place so why have it in dollars ?
The bracelet itself is ok, though is quite large fitting and can only be adjusted so far down, so if your wrist is smaller it can move around quite a bit. Not totally convinced of its origins like the site would lead you to believe and over priced in my opinion.